WORKSHOP: Controlling Foreign Manufacturers: Smart Tips for Brand Owners

Session Type...

SPEAKERS:

Pascal

Hetzscholdt

Senior Director of AI Strategy & Content Integrity
Wiley

Emmanuel

Gougé

UPC Judge
Court of Appeal, Unified Patent Court

Ralph

Nack

Noerr

Guo

Ming

NONFORM

Igal

Vainer

Technology Architect
Personal Digital Spaces

Ken

Kong

Head of Commercial, ASEAN
Patsnap

Abstract:

Cross-border manufacturing partnerships are essential for scaling production but pose significant risks to intellectual property. What do you do when your sole-sourced contract manufacturer registers your brand or invention under their own name for a product your company designed? How can you protect your rights and prevent misuse? This all-women workshop will share practical strategies and expert insights on maintaining brand and innovation protection, addressing the pain points of reporting, tool development control, IP filing and enforcement, and how to handle sensitive relationships with key contractors in the face of cultural barriers, including how to protect know-how when suppliers need to be terminated to address critical changes to the company’s supply chain strategy due to various reasons.